International Journal of Business and Applied Social Science

ISSN: 2469-6501 (Online)

DOI: 10.33642/ijbass
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  • Call for Papers: VOL: 9, ISSUE: 2, Publication February 28, 2023

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VOLUME: 8; ISSUE: 12; DECEMBER 2022

Table of Contents

Articles

Author(s): Prof. Dr. Simon Fauser; Prof. Dr. Marco Schmäh; Madalina Tricolici; Kai Bitzer; Emma Breukel; Chiara Digiovinazzo; Andrés Mayorga Dávila; Micha Goll; Alisson Peña
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Abstract:
This article aims to give an overview of what German business needs in current times. By illustrating the Made in Germany label as a perceived image in sales, specific attributes are being evaluated to explain better the challenges German businesses are currently facing: Digitization, Education, Environment, and Quality & China.
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